The campaign for the 2018/19 season follows an idea by conceptual artist Christian Jankowski. Under the title „We are innocent when we sleep“, Jankowski had actresses and actors from the ensemble staging each other in their sleep, based on pictures of „sleeping pranks“ (pranks with fallen asleep) as they circulate on the Internet.
As is usual with such pranks, sleepers do not know for sure in which way, by whom and by how many they were altered. The result are images, photographed by Joerg Reichardt, that show the ensemble in an unusual and sometimes irritating way, always changing between opposites such as excess/calculus, trust/being at the mercy, inside/outside, schadenfreude/pity and human/object. The photographs are subtitled by quotes from the actors at the moment Jankowski awakened them again.